Archive for July, 2009

Starbucks Sells Ice Cream?

I recently saw a post on Twitter spreading the news about a new promotion Starbucks was doing through Facebook. Apparently they’re launching a new product line of coffee flavored ice cream, and this was their big viral marketing effort.
They gave away 800 coupons for free pints of ice cream per hour until they gave [...]

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Are You Wowing Your Target Market?

Wowed By Apple
I went to the Apple store last night to pick up a case for my iPhone. I was looking at all the cases and feeling slightly overwhelmed by the sheer number, variety, and shades of pink. Fortunately, an Apple employee was nearby, so I asked him if there was a particular case preferred [...]

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